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Business Development Analyst-Hissar

Job Id:  3552
City: 

Hissar, Haryana, India

Department:  Strategic Marketing
Function:  Sales, Marketing and Alliance
Employee Type:  Permanent Full Time
Seniority Level:  Entry level
Description: 

About UPL

UPL is a leader in global food systems and with the acquisition of Arysta LifeScience, is now one of the top 5 agricultural solutions companies worldwide. With revenue of US$5 billion, UPL has presence in 130 countries. With market access to 90 percent of world’s food basket and focused on high-growth regions, UPL represents a compelling value proposition for growers, distributors, suppliers and innovation partners in a consolidating market. UPL offers an integrated portfolio of both patented and post-patent agricultural solutions for various arable and specialty crops, including biological, crop protection, seed treatment and post-harvest solutions covering the entire crop value chain.

OBJECTIVE:

Creation of model territories with right product mix for the geography and crop by analysing the trial data carefully

MAJOR JOB RESPONSIBILITIES:

  • Manage key demos for associated opportunities including pre-positioning, data review and data presentation formats. Selecting model plots, monitoring and recording all pipeline demos in the field.
  • Work closely with sales team and aligning them to drive sales and market growth of Biosolutions.
  • Engage and create buzz at Farmer, Distributor and Retailer level by showing benefits of our products in consultation with sales team
  • Align TMs as per strategy, develop product package and promotional plan and ensure execution along with field marketing & sales. Post season product audit and implement learnings into next year strategy supporting sales team.
  • Develop and drive product strategy. Ensure the profitability of portfolio and increase market share.  
  • Launch preparation, launch execution, Launch review for biosolution product/ region.
  • Build long-term relationships with new and existing customers. Appoint exclusive dealers if required
  • Study & identify market opportunities, update market trends, government projects / policies
  • Keep a track of Competitor - new launches & campaign activities
  • Ensuring capability of TPRs and improving their productivity

 

 

KNOWLEDGE

SKILLS

ATTITUDE/ MOTIVES/ BEHAVIOURAL TRAITS

JOB REQUIREMENTS

Knowledge of :

- agronomy

- techno commercial aspects of Biologicals industry

- consumer psychology

- multi-angle project management

- Market intelligence

Strategic thinking

Planning and organizing

Comprehensive analytical skills

Influencing skills

Coordination skills

Problem solving skills

Positive thinking

Business acumen

 

Result oriented

Self-motivated and committed

EDUCATION :

B.SC (Agri)

 

 

 

 

 

 

 

RELEVANT EXPERIENCE

 

 

 

Minimum years  :

 

 

 

6-8 years

NATURE OF CONTACT

INTERNAL CUSTOMERS*

EXTERNAL CUSTOMERS**

ANY OTHER SPECIFIC

Exchanging information

   

REQUIREMENT :

Answering queries

   

Extensive travelling

Dealing with complaints  

   

 

Persuading or influencing  for action

   

Working and staying in rural environment

Negotiating

   

Any other :

 

 

 

 

 

 

 

*   Internal customers: Team members, colleagues, senior colleagues within and outside   your department.

 

**  External customers: Customers, clients, suppliers, business associates, public agencies etc.

 

 

We are all about connecting with people, in a human way – showing respect, demonstrating trust, celebrating diversity. For us technology is an enabler, not the endgame. We see the value in human connectivity and how it creates new opportunities for everyone. With this, comes our promise to protect people’s safety in every way we can.